New generations want a new approach to entertainment. We know that kids are online-and we see it as an opportunity to help blur the lines between “digital content” and “Saturday morning cartoon.” Fuel produces creative and interactive content for gaming, television, mobile, and consumer products, partnering with world class distributors, broadcasters and producers.

Beginning with vibrant characters and storylines that rival major studios, Fuel Entertainment’s properties are created with today’s emerging audiences in mind and crafted specifically so that they can be leveraged into multiple touch-points-to spark imagination wherever your viewers go.


As an innovator in cross-platform entertainment, we employ some of the brightest executives from around the world in youth marketing, entertainment, and digital communications.

Their industry experience, and Fuel’s culture of innovation drive us forward in creating amazing pieces of entertainment and content with our partners.

To invite one of our experts to speak at a session or panel, contact


Mike Burns

CEO, CCO, Founder

In his role as a founding partner, co-chief executive officer and chief creative officer of Fuel Industries, Mike Burns leads one of the most advanced global youth engagement companies, reaching today’s young audiences with compelling digital experiences. In 10 years of leadership at Fuel, Burns has developed a reputation as one of the top creative minds in the industry. READ MORE >


Gerhard Runken

Vice President of Property Development

Runken is the VP of property development at Fuel Entertainment, and has helped sculpt the entertainment division into a creative think tank that develops intellectual properties for all areas of youth engagement, including TV, gaming and merchandise. He has successfully developed Fuel’s existing brands into 360 entertainment properties, and has created development deals with Wildbrain, Sony and Relativity Media. READ MORE >